Why do an owners' why?
People connect with people! There is great power in storytelling. Understanding why you started this business and being able to communicate this authentically will increase people’s connection and engagement.
This pathway will cover:
- Why did you start this business?
- Your background
- What's important to you?
- Your unique strengths and skills
We will give you some prompting questions, but try to make it more than a series of answers to these questions. Tell a rich story that will enable you to gain some clarity, but also for your leadership team to really understand your Owner’s why.
Owners 'Why' Workflow: Wrap Up