The emotional glue that binds the team’s culture is its sense of identity and purpose. Why do they exist as a team? How do they agree to behave?
Define Team Purpose
No one wants to be in a meeting with no idea why they are there. No clue what the team is working on. The team purpose expresses the reason a team exists and should connect to the overall purpose of the organisation. A team purpose gives team members clarity and focus for the work they do.
Some examples of Team Purpose…
- Finance Team
To plan, analyse and execute the financial strategies so that XYZ Company can make good decisions to maintain a resilient business. - Cultural Leadership Team
To address systemic issues that have been raised through cultural catch-ups and explore how these issues can be resolved. - Leadership Team
To articulate the goals and direction of the business to build and maintain a sustainable and adaptable business and provide a learning environment where people can flourish.
Define Team Values
Every team member has their personal values and ideas on how a team should behave. Being explicit on the team’s values ensures everyone is on the same page.
If all team members agree on the non-negotiable truths for team behaviour, their team will communicate more effectively, improve collaboration and be in a better position to navigate through conflict.
A Software or Finance team may have a value around ‘Check, check and check again’ as accuracy is important to them, whereas a Marketing team may have a value around ‘Try everything’ as they might need to be more innovative and agile with their strategy.
Some example team values…
- Follow the Process
- Be Respectful
- Be Optimistic and Energetic
- Come Prepared
- Be Curious
- Nurture Relationships
Resources:
Define Your Team Values Run Sheet
Craft Your Team Purpose Run Sheet
Meaningful Progress